Saturday, June 20th 2026

Davido Shifts Focus from Grammys, Embraces Authentic African Sound


 Davido Shifts Focus from Grammys, Embraces Authentic African Sound
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Nigerian music star Davido has revealed a new direction for his career, stating that he is no longer chasing Grammy awards but instead focusing on creating music that reflects his African roots.

Speaking on the Official UK Afrobeats Chart Show with Eddie Kadi, the award-winning singer said he feels fulfilled by his global achievements, including multiple Grammy nominations and sold-out performances across major arenas worldwide.

“I have performed everywhere, sold out every arena… I’ve been to the Grammys three times. The music coming next is very Davido, very African,” he said.

According to him, the next phase of his music will be deeply rooted in African identity rather than tailored to Western audiences.

Davido explained that having already gained international recognition, his priority now is authenticity—making music that represents his culture and personal style.

He also highlighted his strong fanbase in South Africa, noting the consistent love and support he receives from listeners in the country.

Over the years, the singer has collaborated with several South African artists, further strengthening his influence across the continent.

With this shift, Davido appears set to double down on his Afrobeats roots, signaling a return to sounds that celebrate African culture on a global stage.

 

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