Fawry, Egypt’s fintech unicorn, has invested EGP 80 million ($1.6 million) to acquire
stakes in three Egyptian tech firms: Dirac Systems (51%), Virtual CFO (56.6%),
and Code Zone (51%). The move is part of its broader strategy to strengthen its
B2B fintech vertical, Fawry Business.
Dirac Systems, which counts large retail chains like
Coca-Cola among its clients, specialises in enterprise resource planning (ERP)
solutions that streamline business operations. Virtual CFO offers financial
management services tailored for startups and SMEs, providing expertise without
the overhead of a full-time CFO. Code Zone is a strategic tech infrastructure
acquisition meant to enhance Fawry's technological capabilities.
Fawry’s latest move is part of a bigger shift seen
across fintech companies in Africa: chasing enterprise clients over consumers.
For example, Nigeria's Flutterwave laid off 24 employees, about 3% of its
staff, to double down on enterprise and remittances—two of its
biggest revenue drivers. South Africa's Stitch acquired ExiPay, an offline payment infrastructure
provider, to entrench its value offering to the enterprise market it already
serves.
For Fawry, there's a strong incentive: it’s where the
money is. In its 2024 half-year results, “Fawry Business,” which includes
banking services, financial solutions for SMEs, and supply chain digitization,
emerged as its biggest revenue driver.
Banking services, which cover card payment solutions
via POS for large enterprises, saw a 70.2% year-on-year (YoY) increase,
bringing in EGP 932.1 million ($18.4 million). Financial services, including
SME lending, employee insurance brokerage, cash management, and payroll card
solutions, recorded the highest growth at 113% YoY, though it generated less
overall—EGP 377.7 million ($7.5 million). Meanwhile, supply chain solutions,
which help merchants, suppliers, and sales agents digitise transactions, added EGP
160.1 million ($3.1 million) to the business.
With numbers like these, it’s clear why Fawry is
doubling down on enterprise services. B2B is proving to be the company’s
strongest growth engine, and its latest acquisitions only reinforce that
direction. With these acquisitions, Fawry will deepen its services to large and
small enterprises, and financial institutions, expanding its potential revenue
basket.
Despite what seems like positive news, investor
sentiment is saying otherwise; Fawry ($FWRY) traded at EGP 8 ($8) on the EGX at the close of market
on Thursday, declining by 0.12%. However, the fintech giant will hope that this
is only a minor slump as it picks up pace in the coming weeks leading to the
announcement of its full-year financial performance.
Fawry currently has a market cap of EGP 26.49 billion ($523 million),
nowhere near the $1 billion valuation that made it Egypt’s first unicorn before
it went public. Yet, it remains one of the country’s most important fintechs.
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